MRK Case Study: Generating $275,000 in the Industrial Sector with LESA

Creative Director: Dayana Grados
Project Coordinator: Brandon Mejía
MRK possessed strong potential in the Texas industrial market but lacked a digital footprint and a brand identity capable of communicating the caliber of its services. In a highly specialized B2B sector, they needed more than standard advertising—they needed to build authority and trust from the very first touchpoint.
From the ground up, LESA developed MRK's visual identity and executed a performance-driven paid media strategy across Google, Facebook, and Instagram focused on capturing genuine business opportunities. Every campaign was engineered to reach the right corporate decision-makers and position the brand within a competitive, high-ticket industrial market.
What began with a test budget of $50 per day was scaled to $120 daily driven by verified return on investment. In just two months, the strategy generated between 3 and 4 qualified leads daily and secured approximately $275,000 in new projects. At LESA, we do not just launch ad campaigns; we build brand and acquisition systems capable of driving predictable, scalable business growth.







